Boosted Post vs Paid Ads: Understanding Facebook Marketing for Small Business

By Kylie Ufer / April 22, 2024 /
A woman in a blue floral dress reaching out to shake hands with a figure emerging from a large smartphone screen, with the words 'Boosted Post vs Paid Ads - Understanding Facebook Marketing for Small Business' alongside.

Navigating Facebook marketing can seem like stepping into a new world. Whether you’re looking to cast a wide net with a boosted post or seeking targeted outcomes with paid ads, our latest guide helps demystify your options.

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Enhancing Social Media Engagement: Grow and Connect with Your Audience

By Kylie Ufer / January 22, 2024 /
A group of friends engaging with content on their smartphones, surrounded by symbols representing social media engagement like likes, hearts, and smileys.

Boost your social media engagement and organically grow your following with our expert strategies. Create authentic connections and watch your community thrive

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Key Metrics for Measuring Your Social Media Success

By Kylie Ufer / January 22, 2024 /
Illustration of social media icons and a lightbulb with a rising arrow, representing key metrics for measuring social media success.

Are you tapping into the full potential of your social media efforts? Discover the key metrics that provide insights into your social media success and learn how to use them to drive your business goals forward

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Managing Social Media: Strategies for Time-Poor Business Owners

By Kylie Ufer / January 22, 2024 /
A smiling business owner at a bakery counter efficiently managing social media on a laptop, exemplifying strategies for time-poor entrepreneurs.

Feeling overwhelmed by managing social media for your business? Our latest guide offers practical tips for efficient social media management or learn how outsourcing to experts can revolutionise your online presence

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Crafting Your Small Business Social Media Strategy

By Kylie Ufer / January 22, 2024 /
A minimalist home office setup with the words "CRAFTING YOUR SMALL BUSINESS SOCIAL MEDIA STRATEGY" on the wall and a 'START HERE' arrow sign, symbolising the beginning of a strategic journey on social media.

Developing a strong small business social media strategy is crucial for making an impact online. Learn the foundational steps to craft a plan that not only reaches your target audience but also propels your brand forward.

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Choosing the Right Social Media Platforms for Your Small Business

By Kylie Ufer / January 22, 2024 /
A colourful assortment of social media reaction icons including likes, hearts, and thumbs up, symbolising the diverse engagement on social media platforms for small businesses.

Uncover the key factors in choosing the most suitable social media platforms for your small business. Learn how to match platforms with your target audience and business needs, ensuring your online presence is both impactful and efficient

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Australia Day Marketing Ideas for Micro and Small Businesses

By Kylie Ufer / January 19, 2024 /
Young boy sporting Australian flag sunglasses and a temporary tattoo on his cheek, symbolising patriotic celebration, representing Australia Day marketing ideas for small and micro businesses.

Get inspired with Australia Day marketing ideas tailored for small and micro businesses. From themed promotions to community engagement, learn how to infuse the Aussie spirit into your brand and connect with customers in celebration.

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What Does a Virtual Assistant Do? Unpacking the Versatility of VA Services

By Kylie Ufer / December 22, 2023 /
Promotional image with a Swiss Army knife and the text 'WHAT DOES A VIRTUAL ASSISTANT DO? WE ARE THE SWISS ARMY KNIFE OF THE BUSINESS WORLD' on a black background.

Cut through the noise and get straight to what a Virtual Assistant does in our latest breakdown. See how a VA can streamline your operations and unlock new potential for your small business.

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Online Business Manager vs Virtual Assistant: Which one is best?

By Kylie Ufer / December 22, 2023 /
Promotional graphic comparing Online Business Manager (OBM) and Virtual Assistant (VA) with a smiling woman using a tablet, inviting readers to find the ideal match for their business needs.

Explore the unique roles and benefits of an Online Business Manager and a Virtual Assistant in our latest article, and find out which is the ideal match for your business’s current and future needs.

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Unveiling the Potential: How a Virtual Assistant Can Revolutionise Your Business

By Kylie Ufer / December 22, 2023 /
Promotional banner featuring the headline 'How a Virtual Assistant Can Help Your Business' with a call-to-action saying 'Start Today' next to an image of a smiling virtual assistant working on a computer.

Enhance your business operations with our strategic insights on utilising a Virtual Assistant. Discover how targeted task delegation and smart communication can lead to significant efficiency gains.

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ProfitAbility Virtual Assistance specialises in Small Business Support for Business Owners.

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